Ideas You Can Utilize In Your Restaurant to Have a Perfect Wine Tasting
The restaurant business can experience the low season, and it is during this time that you need to be creative and understand ways that you can promote your business. Organizing wine tasting parties in your restaurant can be the best way to attract the attention of most of your customers. You might not be an expert in organizing wine testing ceremonies, and the following are things you can do to succeed.
The first step of getting it right is by identifying the theme that you will utilize in wine testing. When you have a theme, it becomes easier to develop other items such as budget and knowing the food to prepare. You should also understand some of the details that will make the event more exotic such as knowing the glassware to utilize, the table presentation, and wide varieties of menu.
It is essential to begin looking for a wine expert in advance so that they can guide your planning. The sommelier is more experienced in wine tasting, and they will help you cover most details of the ceremony. Hiring the most experienced wine tasting company can help you achieve the best results as they’ll be in charge of most phases and also act as your distributor.
You should be more creative with food pairing because there are several possibilities that you can utilize. It is not a must that you stick with the traditional food pairing such as white wine and fish or chicken. The sommelier can give you more guidelines and other innovative ways of developing the menu, and once you have it, you should print it on the card stock.
After having the ideal timeline of the events such as the date, time, wine list, and the price, you should begin advertising. Some of the usual ways to a campaign can include through the social media pages and also promote in-house through the table tents and menu inserts.
When everything is already planned, you should begin selling the tickets and booking reservations. It is during the booking process that you will know the number of people that are likely to attend the event. Once you have the definite figures, you should ensure that you cook extra food and wine, which will cater to the last-minute bookings.
You should begin stocking the right amount of wine glasses to ensure that there are no shortages. During the wine tasting, you are likely to serve more than five types of wine, and you should ensure that there is each glass for each wine per guest. The wine expert can also help you identify the right glassware, and purchasing them in bulk is beneficial as it will help you during your next wine tasting event.
You can never go wrong with a wine tasting event when the wine experts guide the process. The sommelier can work together with your wine sales representative to train your staff so that they are better prepared to answer different questions and to know how the orders will be served.
